Did you know you can send a wave of traffic from a LinkedIn status to any destination?

The best part: without getting penalized for using an external link (e.g. a link that takes you off of LinkedIn).

Here’s how you do it:

Step 1: Include the link in a comment on your post

Step 2: Include the comment link in your post

The result?

Someone who clicks the link on your post, gets directed to the comment with the call to action to read more. Just like that – you’re sending traffic to a destination with no penalty on your post’s reach.

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